FRS
The key to this project was to create dynamic visuals that felt honest and not over produced. FRS is “Healthy Energy” with an emphasis on “Healthy.” We strongly felt that too much glitz and graphics would distract from the purity of Derek’s on court performance as well and Brooke’s abilities in the sand. We worked to develop a visual language that surged with energy by focusing on the intensity of this world champion’s drive to the three point line and the power of Brooke’s incredible serve.
CLIENT - FRS HEALTHY ENERGY
PRODUCTION CO. - REDGATE FILMS
DIGITAL AGENCY - HYBRID DESIGN
PRODUCER - KRISTIN BOUSQUET
DIRECTOR & DP - DAVID BOUSQUET
CLIENT - FRS HEALTHY ENERGY
PRODUCTION CO. - REDGATE FILMS
DIGITAL AGENCY - HYBRID DESIGN
PRODUCER - KRISTIN BOUSQUET
DIRECTOR & DP - DAVID BOUSQUET